Being a full-cycle Agency, the "Focus Media Group” Advertising Agency carries out a complex advertising service, offering its Clients the whole spectrum of marketing and advertising services, from conducting full-scale advertising campaigns with utilization of a great number of advertising means, to the advertising product creation.
Advertising services include preparation and placement of the advertising, as well as creating, planning, and production of advertisements and commercials as well as research services and media selection and purchase. The non-advertising services are in the area of production and include sales promotion materials, publicity pieces, annual reports, trade show exhibits, and sales training materials.
Although a full-service agency can offer this wide range of services, all full-service agencies are not alike.
As a full-service agency, Ad House Advertising will not only place your television, radio, and other traditionalmedia buys for you, we will place them more efficiently and analyze your target audience, research the Nielsen data, handle all of the back and forth with the stations, and reconcile invoices to ensure your ad dollars achieved the goals. But placing media buys is only one tiny piece of what we do.
A full-service agency is the equivalent of a one-stop-shop for all of your marketing and advertising needs. We offer a complete range of services including marketing research, media planning, creative design of packaging and advertisements, video production, graphic design, direct mail, and so forth, while also handling other aspects of marketing communication, such as public relations, sales promotion, internet and direct marketing, and website design.
As a full-service advertising agency, we are equipped to serve our clients in all aspects of communication and promotion. By handling all work in-house, we create better continuity across your marketing efforts and more cost-efficiency.
We try to avoid standard approaches in our work. Having considered each task of the Client as a unique one, we try to solve it not by routine methods. In fact, commercial success of advertising depend upon its singularity, freshness of decision and quality of its performance.
Due to the high professionalism of our staff and availability of modern production basis, all the orders of Clients are executed qualitatively and in the shortest time.