Ереван

Лондон

Вашингтон

Телеканал

Check Out Uber's Brilliant Marketing Hack for LGBT Pride Month

Опубликовал: azaryan75 в Advertising - Вс, 05 июля 2015

Check Out Uber's Brilliant Marketing Hack for LGBT Pride Month If you have your own platform, it never hurts to use it to market your own brand.

Throughout all of June, Uber has shown its support for Pride Month with a simple-but-smart marketing hack—attaching an image of the rainbow flag, a well-known symbol of the LGBT movement, to the virtual cars on its mobile app. The move generated little buzz until today, when significantly more people started posting pictures of the Uber maps in their social media streams.

Many thought Uber started doing it in real time in reaction to the news on Friday that the Supreme Court made same-sex marriage legal in all states. But, while the small initiative actually started in the U.S. a few weeks ago, it's still worth noting. 

So, check out consumers' reactions from today and earlier this month while getting a good look at the savvy marketing tactic:

Actually, the San Francisco-based ride-hailing service did the same thing last month in the U.K.


Check Out Uber's Brilliant Marketing Hack for LGBT Pride MonthCheck Out Uber's Brilliant Marketing Hack for LGBT Pride MonthCheck Out Uber's Brilliant Marketing Hack for LGBT Pride MonthCheck Out Uber's Brilliant Marketing Hack for LGBT Pride Month


Просмотров: 776



?

Архив Новостей

«    Май 2021    »
ПнВтСрЧтПтСбВс
 12
3456789
10111213141516
17181920212223
24252627282930
31 


Нас интересует

What media do you trust

TV
RADIO
NEWSPAPER
JOURNAL
INTERNET

 

Реклама в 2020 году

Мы провели 2532 (+135) рекламных кампаний c 2003 по 2020 год

Маркетинг в 2020 году

Мы провели 392 (+6) Исследования c 2003 по 2020 год