24 Hours in Advertising: Tuesday, May 12, 2015

Опубликовал: azaryan75 в Advertising - Вт, 12 мая 2015

24 Hours in Advertising: Tuesday, May 12, 2015
Here's everything you need to know about the last 24 hours in advertising, in case you blinked.

Buzzing on Adweek:

NBC pulls its Facebook ads
NBC deleted one of its Facebook video posts uploaded to the social network's native video player, because the video showed five seconds of a Subway ad not cleared by Facebook. (Adweek)

How Mad Men shaped the ad industry
As Mad Men approaches it's final episode, Adweek looks back at how the AMC show changed the direction of the advertising industry. (Adweek)

Adweek's 2015 Media All-Stars 
This year marks the 30th anniversary of Adweek's Media All-Stars. Take a look at the 13 inspiring people that made this year's list. (Adweek)

W+K makes a milk-loving man for Cravendale
Wieden + Kennedy London created a quirky new character for milk brand Cravendale: the Milk Drinker. (Adweek)

Getty looks at famous faces over the years
To celebrate its 20th anniversary, Getty Images and AlmapBBDO took four famous faces and put together a collage showing how they've changed over the years. (Adweek)

Coke cans for the blind
Two new ads from Coca-Cola Mexico and Argentina have printed names on Coke bottles in braille. (Adweek)

Around the Web:

Ad industry blacklist
A committee from the Trustworthy Accountability Group announced plans to create a blacklist for sites tied to fraudulent traffic. (The Wall Street Journal)

Olive Garden's breadstick strategy
Olive Garden announced its latest product, breadstick sandwiches, after Starboard Value took a 9 percent stake in the company and realized customers really love breadsticks. (Business Insider)

Etsy faces issues with counterfeit goods
Etsy stock started to tank Monday—it was down roughly 10 percent—when word got out that about 5 percent of the merchandise on the site may violate trademarks. (CNN Money)

Challenges for Shake Shack as it expands
Bloomberg Intelligence explored the challenges Shake Shack could face as it continues to expand outside of New York and Manhattan. (Bloomberg)

Industry Shake-Ups: 

Comcast hires SS+K
Comcast hired SS+K to work on marketing its Internet Essentials program, beating out two other agencies in the process. (Adweek)

24 Hours in Advertising: Tuesday, May 12, 201524 Hours in Advertising: Tuesday, May 12, 201524 Hours in Advertising: Tuesday, May 12, 201524 Hours in Advertising: Tuesday, May 12, 2015

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