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Masculinity Gets a Modern Makeover in Getty Images' Newest Stock Art Collection

Опубликовал: Azaryan Arthur в Advertising - Сб, 13 июня 2015

Stock photography is everywhere, and a lot of it reinforces traditional gender roles. But Getty Images partnered with Sheryl Sandberg's LeanIn.org last year to change that by creating a collection of 2,500 images showing women in more


24 Hours in Advertising: Friday, June 12, 2015

Опубликовал: Azaryan Arthur в Advertising - Сб, 13 июня 2015

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek: ANA looks for a consultant to examine kickback concerns The Association of National Advertisers will search for a


Ad of the Day: Toyota Honors Dads with a Pair of Short Documentaries for Father's Day

Опубликовал: Azaryan Arthur в Advertising - Сб, 13 июня 2015

After its paternal score in the Super Bowl, Toyota steers the conversation back to dads with two short Father's Day films from Saatchi and Saatchi Los Angeles. The car maker is also erecting an "I (Heart) Dad" monument next


Barbie Just Got a Whole Lot More Diverse With Its 23 New Fashionista Dolls

Опубликовал: Azaryan Arthur в Advertising - Сб, 13 июня 2015

Barbie, the iconic doll we either love or hate—or love to hate—is finally getting more diverse. Better late than never, I guess. <!--break--> The Barbie Fashionista line features 23 new dolls with eight different skin


4 Ways to Make the Most of Your First Job in Advertising

Опубликовал: Azaryan Arthur в Advertising - Сб, 13 июня 2015

The advertising industry is ripe with opportunities for new talent. Whether you are graduating from college, worked in a different field or just have a passion for writing, storytelling, technology or even rocket science, there's a


Finlandia Packs 1,000 Years of Offbeat Inspiration Into One Crazy Ad

Опубликовал: Azaryan Arthur в Advertising - Сб, 13 июня 2015

Finlandia is gunning hard for the title of most inspirational vodka commercial ever. <!--break--> A new two-and-half-minute ad, "1,000 years of less ordinary wisdom," features offbeat heroes like a drag wrestler and reindeer


Accounts in Review: Yes, There Are Some Creative Searches Going On, Too

Опубликовал: Azaryan Arthur в Advertising - Сб, 13 июня 2015

Don't despair, creative agencies, there are pitches for you, too. Not every account review right now revolves around media. As a public service—and a needed respite from Mediapalooza 2015—Adweek below identifies the major


Taye Diggs Celebrates Cool Dads in Father's Day Spot for Dockers

Опубликовал: Azaryan Arthur в Advertising - Сб, 13 июня 2015

Fathers are hot in ads this year, and that's especially true as Father's Day approaches. Now, Dockers has tapped quadruple threat Taye Diggs—actor, singer, dancer, dad—to celebrate cool fathers.  A continuation of


The Owner of This Closing Shop Explains What Went Wrong

Опубликовал: Azaryan Arthur в Advertising - Сб, 13 июня 2015

When Matthew Bull, the former global chief creative officer of Lowe, started The Bull-White House in New York in late 2011, he was happy to reignite his entrepreneurial side. After years of managing creative staffers at a global agency, he


10 Food Stylists That Will Inspire You to Up Your Instagram Game

Опубликовал: Azaryan Arthur в Advertising - Сб, 13 июня 2015

In honor of the Food Issue, we decided to take a look at some of the best food stylists on Instagram and their aesthetically pleasing creations. These pros have authored cookbooks and worked with big lifestyle glossies (Food & Wine,



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